Disney Returning to Family Roots

From Dale Mason, Vice President of Marketing and Media for Answers in Genesis International …

One unexpected but very interesting part of our time there in L.A. [for a meeting with the National Religious Broadcasters Association] was that when the chairman of Walt Disney Studios (Richard Cook) heard that we were coming, he asked us to stay and meet with several of their lead people (including their lead animator, Glen Keane, who is a believer). They had us on the lot until after midnight Tuesday. They gathered us in a posh, relatively small motion picture theater and announced to us that, basically, they have heard the collective voice of the Christian community and committed that, “going forward, there will no longer be profanity or sexual innuendo in Disney family films.” That’s a great start. Now the Church needs to help them understand that they need to remove the evolution that permeates so many of their productions as well. The bigger problem is that first the pastors need to be convinced to remove it from their pulpits! (God is in control.)” http://blogs.answersingenesis.org/aroundtheworld/#714

About Disney Studio Chief Richard Cook

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2 Responses to “Disney Returning to Family Roots”

  1. Remember, the church could always boycott Disney if they were unhappy with the way Disney conducted business.
    Oh wait, they did, and Disney held firm. The SBC couldn’t keep a boycott together before, and Walt’s group is not afraid of them in the least.

  2. I am glad to hear that Disney is making these steps–there is an OBVIOUS difference in Disney films and Dreamworks films. Dreamworks films (like the new one about the Penquins that surf and the Shrek films) have a much greater number of innuendos, cursing and inappropriate comments. Disney is a much better organization without Eisner and hopefully will continue on the path they seem to be on. I was one of the boycotters of Disney under Eisner but have been pleasantly surprised with their more recent work.

    -Murphy

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